MONTAGE OF HECK

VEVO

If you’ve watched a music video anytime in the last five years, you’ve probably noticed it playing on Vevo TV, a digital music video channel (formed with the star power of two major record labels - Universal and Sony) that is now branching into original programming. Vevo came to us to develop two new show packages and a handful of bumpers that captured the channel’s clever, bite-size energy and tone.

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Bumpers are fun. Especially with a client like Vevo, who totally embraced the slightly-weird-but-definitely-entertaining concepts we pitched. We ended up with two interstitials that can best be described as eye snacks, and a backup folder of some of the weirdest stock video footage on the planet.

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Show N’ Tell Show Packaging
Show and Tell features an artist giving viewers an inside look on the music video creative process. We developed a concept that gave a playful nod to annotated director’s notes. 

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Bandmates Show Packaging
Bandmates features two or more bandmates quizzing each other, old school game show-style. We created a package that referenced game shows of the past with a bright, fun, and friendly modern twist.

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And/Or Team 
Kelli Miller: Creative Director, Design
Kendra Eash: Creative Director, Copy

Erin Kilkenny: Art Director, Animation
Olga Povarchuk: Design, Animation

Nate Buchik: Montage Editor

Vevo Team 
Dan Dickson: Creative Director
Anna Butler: Senior Producer
Brian Leitten: Programming Exexcutive Producer / Director

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